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UNLOCK THE CODE TO

BOOSTING

YOUR b2b revenue

 Learn the principles, tools, & techniques I used to close $2 Billion in B2B sales over 30 years.

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BUILD

recurring b2b revenue with

The Launch Code

Embark on a transformative journey to generating predictable, recurring B2B revenue with The Launch Code. Designed exclusively for B2B tech founders, this comprehensive video course gives you 6 hours of insightful videos and 20+ practical worksheets and tools that will elevate your sales results. 

Dive into nine modules that will show you, step-by-step, how to focus your offer & message, structure your sales process and execute based on targets. 

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what you will GAIN:

  • In-depth Understanding: Learn the three critical pillars for B2B sales success - Focus, Structure, and Execute - to sharpen your offer & message, develop a structured sales process, and execute with impact.
  • Step-by-Step Guidance: Navigate through the intricacies of outbound sales, partnerships, and inbound marketing and add 3-5 enterprise clients to your business each quarter.
  • Lifetime Access: Secure lifelong access to invaluable tools that will ensure you can adapt quickly to changes in a dynamic market. 

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ARE YOU STRUGGLING TO SCALE YOUR SALES?

 PROBLEM #1

“It’s so frustrating that prospects
don’t understand what we do.”

 PROBLEM #2

“I’ve run out of people I know who I can approach as clients.”

 PROBLEM #3

“My cold email campaigns
are generating zero results.”

 PROBLEM #4

“I feel like our sales & marketing activities are out of control.”

UNLOCK THE CODE TO PREDICTABLE REVENUE

Attention B2B tech founders!

Selling to companies is hard work…especially if you’re a product-focused founder who doesn’t have the experience and skills to do it well.

You may find that your prospects don’t understand what you’re selling. Maybe you’ve exhausted your network of contacts, and your cold emails and calls just aren’t getting results.

It’s time you learned The Launch Code - the B2B sales and marketing blueprint that has helped 200+ tech founders from 26 countries build predictable revenue for their startups.

200+ TECH FOUNDERS FROM 26 COUNTRIES HAVE APPLIED THE LAUNCH CODE 

what my clients are saying

“The Launch Code is the bible for tech founders who don’t know enough about sales.”

Bence Marosi | Dynamo Pricing

“The Launch Code is the bible for tech founders who don’t know enough about sales.”

Bence Marosi | Dynamo Pricing

"The Launch Code is so well structured and on point to create recurring and predictable revenues."

Ivan Rajković | SpectreXR

"The Launch Code is so well structured and on point to create recurring and predictable revenues."

Ivan Rajković | SpectreXR

“If your goal is to increase revenue and acquire new customers then The Launch Code is a must.”

Peter Kalmar | Eureka Consulting & Games

“If your goal is to increase revenue and acquire new customers then The Launch Code is a must.”

Peter Kalmar | Eureka Consulting & Games

“The Launch Code is systematic and performance-oriented. You can get high quality output in a very short time.”

Radek Novotny | Superface.ai

“The Launch Code is systematic and performance-oriented. You can get high quality output in a very short time.”

Radek Novotny | Superface.ai

 Unlock THE CODE TO

PREDICTABLE B2B REVENUE

BY MASTERING the 3 pillars of

THE LAUNCH CODE SYSTEM

PILLAR 1: FOCUS

The Launch Code's first pillar helps you focus your offer and message, so prospects understand why they should buy what you're selling.  It includes videos and worksheets you can use to craft your value proposition and product offering, as well as a range of high-impact sales and marketing tools guaranteed to grab your target customer's attention.

"Module #1: Value Proposition" introduces a 5-step process you can use to create a single sentence that explains what problem you solve, who benefits, and why you're a better choice than the competition.

"Module #2: Product Offering" shares a simple, yet powerful method to presenting your company's product or service lineup, so prospects can say 'yes' more easily, and drastically shorten your sales cycle. 

"Module #3: Messaging & Tools" shows you how to introduce customer-focused messaging that gets prospects to engage and want to learn more. It then shares how you can apply this messaging framework to your pitch deck, website, one pager and more. 

Together, these modules equip B2B tech founders with the knowledge and skills they need to create the foundation of an effective sales and marketing strategy.
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PILLAR 2: STRUCTURE

The Launch Code's second pillar helps you structure your sales process, so you reach your ideal clients and close more deals. It includes videos and worksheets to help you identify your ideal customer and use proven techniques in outbound sales, partnerships and inbound marketing to get in front of these customers with your focused offer and message. 

"Module #4: Outbound Sales" starts with a simple process to help you determine what type of company will most likely to be interested in your product or service. It then reveals simple techniques to get inside your ideal customer's 'comfort zone,' so you can have a meaningful conversation about the benefits of buying your solution. 

"Module #5: Partnerships" explores how to collaborate with third-parties to build your credibility and extend your reach. You'll learn how to develop partnerships with distributors, connectors and agents, as well as how to manage these relationships for maximum results.

"Module #6: Inbound Marketing" shows you how help your ideal customers find you, so you don't have to rely entirely on your  proactive efforts. It explains how to use digital marketing, public relations and events to boost your visibilty and encourage prospects to learn more about your product or service. 

By applying these modules, you'll tap into the three most powerful channels for reaching customers and set yourself up to add 3-5 enterprise clients each quarter. 
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PILLAR 3: EXECUTE

The Launch Code's third pillar helps you execute based on targets, so you scale your efforts and make smarter decisions. It teaches you how to set goals and action plans, as well as track your performance so you can determine which of your steps deliver the best results. Finally, you'll learn how to set up your sales and marketing team, so you can eventually delegate day-to-day revenue responsibility. 

"Module #7: Goal Setting" emphasizes the importance of establishing measurable objectives that align with your long-term vision. It teaches you how to assign responsibitly for delivering these goals, and how to organize the critical steps into a easy-to-follow action plan. 

"Module #8: Performance Management" offers insights into how you can monitor, evaluate, and improve your sales and marketing performance, and use simple tools and techniques to ensure you make better decision and continuously improve. 

"Module #9: Team & Organization" reveals the five characteristics of a scalable sales and marketing team and how to make sure you incorporate these into your evolving organization. The module includes a list of key sales and marketing functions, and how to make sure you adequately cover these roles. 

Together, these modules ensure you can effectively execute the first two pillars of The Launch Code, and that you will continously improve the quality of your implementation as you scale your business. 
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Access 6 hours of videos and 
20+ worksheets & tools

GO AT YOUR OWN PACE

Unlock The Launch Code video course today and consume its nine comprehensive modules at your own pace. Lay the foundation for predictable, recurring B2B revenue by watching the videos and immediately applying these principles to your startup through easy-to-use worksheets and tools.

who is ZOLTan Vardy?

TRAINER | MENTOR | SPEAKER

BEST OF TWO WORLDS:

50% Corporate | 50% Entrepreneur

" I combine two mindsets to help 
founders sell & market to enterprise clients."
As a startup mentor and speaker who helps B2B tech founders sell and market to enterprise clients by applying my sales & marketing blueprint called The Launch Code.

The Launch Code is built on the principles, tools, and techniques I used to close over $2 billion in B2B sales over my 30-year global career as a C-suite executive, entrepreneur, and investor.

I've helped 200+ founders in 26 countries build predictable revenue by sharing The Launch Code via a personal mentoring program, group workshops, and an on-demand course.

I was formerly Sr. Vice President/Global Sales at NBC Universal International, and a regional CEO at Germany’s ProSiebenSat1 Media.

I've helped launch a dozen international media and tech businesses and had successful exits as a founder (eEuropeMedia) and as an investor (Brainient). I also serve as chairman of enterprise loyalty SaaS technology, Antavo.

I was born and raised in the US and divide my time between London and Budapest.

unlock the CODE to

predictable, recurring

B2B REVENUES

WHAT B2B TECH FOUNDERS HAVE TO SAY...

[Click read more to view full review]

Peter Kalmar

Eureka Consulting & Games
Founder & CEO

Steve Ruszina

Invention Factory
CEO & Co-Founder

Peter Kalmar

Eureka Consulting & Games
Founder & CEO

Steve Ruszina

Invention Factory
CEO & Co-Founder

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boosting your b2b revenue

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*This is not a get rich quick program nor do we believe in overnight success. We believe in hard work, integrity and developing your skills if you want to earn more financially. As stipulated by law, we can not and do not make any guarantees about your ability to get results or earn any money with our courses, events, affiliate program or free video trainings. The average person who buys any "how to" information gets little to no results. these references are real and documented, but are used video strictly for example purposes only. Your results will vary and depend on many factors, including but not limited to your background, experience, and work ethic. All business entails risk as well as massive and consistent effort and action. if you're not willing to accept that, please DO NOT PURCHASE THIS TRAINING PROGRAM.